My peers seem to have great topics to discover in the coming weeks, but I am sure I want to stick with Pandora. Dr. Coats did make me realize, however, that I need to specify a bit more on what part of Pandora would be best to research for the Inquiry Project. I’d like to look at Pandora’s marketing methods and business model in comparison to traditional radio stations and record labels. How does Pandora stay successful? How much money does Pandora make from advertisements versus the monthly membership rates? Do artists make money when their music is played on Pandora? I am now more curious than ever.
Dreaming with Groupthink